Thursday, March 19, 2009

SONY eBOOKSTORE PROVIDES ACCESS TO A HALF-MILLION FREE PUBLIC DOMAIN BOOKS FROM GOOGLE



SAN DIEGO, March 18, 2009 Content for the Reader Digital Book by Sony just blew wide open. Starting today, The eBook Store from Sony will provide access to more than a half-million public domain books from Google optimized for current models of the Reader.




At Sony’s eBook store (ebookstore.sony.com), a button on the front page leads to the books from Google, which people can transfer to their PRS-505 or PRS-700 Reader at no cost. The process is seamless for Reader owners who have an account at the store. Those new to the store will need to set up an account and download Sony’s free eBook Library software. To start, people can access more than a half-million public domain books from Google, boosting the available titles from the eBook Store to more than 600,000.

“We have focused our efforts on offering an open platform and making it easy to find as much content as possible – from our store or others – whether that content is purchased, borrowed or free,” said Steve Haber, president of the Digital Reading Business Division at Sony Electronics. “Working with Google, we can offer book lovers another avenue for free books while still providing a seamless experience from our store.”

Books from Google will feature an extensive list of traditional favorites, including “The Awakening,” “A Connecticut Yankee in King Arthur’s Court,” and “Black Beauty,” as well as a number of items that can be more difficult for people to access. For example, literature lovers can find and read The Letters of Jane Austen in addition to “Sense and Sensibility” and “Emma.” Also included are a number of titles in French, German, Italian, Spanish and other languages. People can search the full text of the collection, or they can browse by subject, author, or featured titles.

“We founded Google Book Search on the premise that anyone, anywhere, anytime should have the tools to explore the great works of history and culture—and not just when they happen to be at a computer,” said Adam Smith, product management director. “We believe in an open platform for accessing and reading books, and we’re excited to partner with Sony to help bring these public domain books to more people.”

About the Reader

The Reader Digital Book’s high-resolution electronic paper display delivers a realistic print look that rivals traditional paper and uses minimal power. A single battery charge provides up to 7,500 pages of continuous reading. The ease of changing font sizes can make every eBook a large print book and enables libraries to improve accessibility for patrons with poor vision.

In addition to electronic books, the current Reader models support multiple file formats for personal documents and music. You can easily transfer Adobe PDF documents with reflow capability, Microsoft Word documents, BBeB files and other text file formats to the Reader. The device can store and display EPUB files and work with Adobe Digital Editions software, opening it up to almost a limitless quantity of content.

There are two Reader models available, including the PRS-505 and the PRS-700. The PRS-505 model sells for about $300 and, starting today, the PRS-700 is available for about $350. Each comes complete with a USB cable, and a color-coordinated, protective soft cover. Both models along with their optional accessories can be purchased direct through www.sonystyle.com, at more than 40 SonyStyle® stores nationwide and at authorized retailers across the country.

Tuesday, March 17, 2009

SONY PRESENTS FIRST CYBER-SHOT CAMERA WITH SWEEP PANORAMA TECHNOLOGY

LAS VEGAS (PMA #F171), March 2, 2009 – Sony is spotlighting its first digital still camera to feature sweep panorama technology here at the Photo Marketing Association confab. The new HX1 Cyber-shot model can take 224-degree panorama shots in one easy press-and-sweep motion.


It is also the company’s first Cyber-shot camera to use the exclusive 1/2.4-inch Exmor™ CMOS sensor technology. This technology allows it to achieve burst speeds of 10 frames per second at full 9.1 megapixel resolution in continuous burst mode.



Setting it apart from most digital still cameras, which use an electronic shutter to achieve high speed, the HX1 unit has a mechanical shutter that helps reduce distortion when shooting a moving subject.

Compared to images shot with traditional sensors, the HX1 model takes clearer images with about 50 percent less noise when in handheld twilight or anti-blur modes. It is also the first Cyber-shot camera to include a Sony G lens and 1080p HD movie clip recording capabilities.



“Traditional CMOS sensor technology provides higher shutter speeds, but we are using what we call an Image3 system that combines the best image, sensor and processor,” said Karim Noblecilla, senior product marketing manager in Sony Electronics’ Digital Imaging Division. “By combining this sensor with a high-quality Sony G lens and powerful BIONZ™ processor, we are able to create solutions beyond fast speed that helps consumers get better pictures.”

Incorporating on-chip A/D conversion, which minimizes image degradation that can occur during analogue processing, Noblecilla said the Exmor CMOS sensor delivers outstanding images, reduces noise and can continuously shoot at a high speeds.

Clear Images in Low Light or for Moving Subjects

Compared to cameras with traditional sensors, the HX1 model has two scene modes that significantly reduce noise. Using the high-speed shutter Exmor CMOS sensor technology, the new model takes six shots within a fraction of a second. Combined with the power of the BIONZ imaging processor, it immediately superimposes them into one picture. The camera calculates the position of objects in each frame and composes the sharpest picture possible, resulting in clearer, sharper images.

The two modes that use this functionality include hand-held twilight and anti-motion blur. For difficult shots in low light, the hand-held twilight mode results in clearer and sharper pictures without the need of a tripod. Anti-motion blur uses High ISO to reduce blur especially in dimly lit environments.

To reduce blur, the camera detects if a person or object is moving, or if the camera is shaking, which is likely when taking a telephoto shot. When it superimposes the images, the camera captures the moving subject or object from one of the six shots. It takes, combines and composes the rest of the image using the six shots. This reduces blur on the main subject and results in a sharp, clear background.

Sweep Panorama Technology

Capturing wide landscapes, church spires or skyscrapers is as easy as “press and sweep.” Sweep panorama mode lets you reach beyond the traditional wide-angle lens and capture breathtaking shots. With wide and ultra-wide settings and horizontal or vertical directions, sweep panorama mode can take up to 224-degree horizontal or 154-degree vertical shots.

Using the fast-speed Exmor CMOS sensor, the camera continuously shoots full-resolution images at a high speed. Using the BIONZ imaging processor, it automatically stitches the pictures together to create one stunning panoramic photo. The maximum resolution is 7152 x 1080 (ultra wide horizontal).

“This panorama mode is so seamless that it removes the guess work,” Noblecilla said. “The camera indicates where you are in the degree range, so you know how wide you can shoot and stitches the photos automatically. It calculates and aligns pictures for you without using additional software.”

1080p HD Movie Recording

The HX1 camera captures movie clips in 1080p HD resolution, and a built-in stereo microphone records crisp, clear audio. The camera’s wide 20x optical zoom is also available while shooting.

When set to HD movie, it records at 30 frames per second (1440 x 1080). The camera uses the high-quality, high-compression MPEG4 AVC/H.264 format. Other recording options include standard-definition video and VGA.

The camera also has HDMI™ connectivity via supplied HDMI accessory (cable not included) so images can be shared in high definition on an HD television set. MPEG4 AVC video recording allows you to view footage on a PC and upload it to the Web.



Sony G Lens

The Sony G lens is optimized to complement the advanced image sensors and image processing technology in Sony’s cameras. The HX1 camera features a 28-560 millimeter f/2.8-5.2 wide-angle lens with 20x telephoto range. With the combination of this G lens and sweep panorama mode, the camera can cover almost any telephoto and wide angle need.

Containing a six-blade aperture, the G lens produces beautifully defocused backgrounds with a soft, natural feel. A-spherical lens elements and elements made from extra-low dispersion glass combine to minimize chromatic aberration common to high-magnification lenses.

Intelligent Auto

Like many of Sony’s new cameras this year, the HX1 model has the convenient and powerful intelligent auto mode, which combines Intelligent Scene Recognition (iSCN), Optical SteadyShot™ and face detection technologies. It recognizes scenes and lighting conditions within one-thirtieth of a second, and then changes settings. This produces clearer images with more natural skin tones, reduced red-eye, fewer closed-eye shots and less overall blur without compromising image quality.

The iSCN feature detects up to eight scenes and automatically changes settings that will apply to the scene or lighting conditions. With the iSCN Advance feature, the camera takes a second shot when low or backlight is detected, letting users choose the best picture.

With face detection technology, the camera will adjust the flash, focus, exposure and white balance producing more natural skin tones and reducing red-eye. Face motion detection identifies a moving subject and adjusts the ISO to minimize blur. In conjunction with iSCN, the camera takes two pictures simultaneously and saves the one in which the eyes are the least closed.

A new selected-face memory function registers one face (selected by the user) as the main face and adjusts focus, exposure, flash and white balance accordingly. The camera remembers the face every time that face shows in the frame.

Additionally, the camera comes with Smile Shutter technology that helps capture a smile the moment it happens and dynamic range optimizer (DRO) technology that adjusts for contrast.

Pricing and Availability

The Cyber-shot DSC-HX1 camera will be available in April for about $500 and pre-sales will start in March. The camera and a range of accessories will be available online at sonystyle.com, at Sony Style® retail stores (www.sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide.

Thursday, March 12, 2009

SONY UNVEILS FUN, AFFORDABLE BOOMBOX AND CLOCK RADIO








Portable Tunes … in Color

The new ZS-E5 boombox model will deliver your music in style. At about $40, it is Sony’s most personalized and least expensive boombox. The system features a light-hearted design in a compact body for easy portability. Four color options include pink, red, blue and aqua.

The ZS-E5 model includes a built-in analog AM/FM tuner, an integrated CD player that supports CD-R/RW playback, and a line-in jack for digital music players. This fun, versatile boombox also has a large LED display and easy to use buttons -- ideal for anyone who likes listening to music out loud, on the go, without the fuss.



Music Over Easy

Sony is also enhancing its clock radio line-up with the introduction of the ICF-C414 large display model for around $20. Featuring a stylish “floating” design with a 1.4-inch LED display, this clock radio adds automatic time set and daylight savings time adjustment, making it easy to set up and maintain the correct time.

The clock radio has a “No Power, No Problem” dual alarm system with separate controls, progressive alarm speed, volume level and snooze function. Other handy features include an analog AM/FM radio tuner and brightness control for the LED display. It’s a good fit for those who want to wake up to a big, bright display, along with music on their favorite radio station.

Availability

The boombox and clock radio will be available in April direct at www.sonystyle.com and at Sony Style stores around the county, as well as military base exchanges and authorized dealers nationwide.

W-Series Walkman® MP3 Player



W-Series Walkman® MP3 Player

The W-series Walkman MP3 player boasts an industrial design that is simple and cord-free. Perfect for audiophiles who seek a second device for the gym and leisure use, the NWZ-W202 model is a showcase of Sony hardware expertise and sound engineering -- all within an active headphone design. This design eliminates the inconvenience of wires and makes it easier to listen to music virtually anywhere, anytime.

In addition to the sound quality provided by its 13.5mm EX headphones, the new W-series Walkman MP3 player also includes Sony’s ZAPPIN™ function, which offers an effortless way of browsing, searching and listening to music without a display. The ZAPPIN mode, operated with a Jog Dial, helps you find tunes easily by playing popular clips of each song in your device’s music library until a favorite is selected.


Wearable Music

Fitness fanatics or those who do anything active while listening to music are freed from headphone cords with the W-series Walkman MP3 player. With its compact, light weight body, this design fits comfortably behind-the-neck. The new player also offers a quick charge feature which allows the device to play back up to 90 minutes of music with only a three-minute charge and up to 12 hours of music with a full charge. By eliminating cords and excuses, the W-series Walkman MP3 player makes taking your music with you that much easier.

With the supplied “Content Transfer” you can easily transfer non-DRM music files by “drag and drop” from online music services such as iTunes™ to the Walkman device. It also comes with accessories, including a holder and charging stand with a USB miniB plug.

Pricing and Availability

The W-series of cordless Walkman MP3 players will be available in April and come in the following configuration:

  • The NWZ-W202 will be offered in black and pink, has about 2GB of internal storage and will cost about $70.